Marketing Manager

Marketing Manager – Los Angeles, CA (Onsite)

About Our Client:
Our client is a growing U.S. beverage business (part of a larger global organization) focused on building consumer awareness and driving sales for well-known drink brands across mainstream U.S. channels—while keeping a positive, collaborative culture.

What Our Client Offers You:

• Salary ($100,000 – $120,000 annually)
• Bonus (not specified)
• Medical Benefits (Medical, Dental, Vision insurance paid 100% by employer for employee premiums; 50% of family premium paid by employer)
• 401k Benefits (401k with 50% match up to 6% of pay)
• Paid Time Off (PTO; 40 hours sick leave; vacation accrued—approximately 2 weeks year one, negotiable)
• Relocation Assistance (No)

What You’ll Do:
As the Marketing Manager, you’ll lead U.S. brand strategy and day-to-day execution—owning the marketing plan, budget, creative development, and performance reporting to grow awareness and sales across key channels. This is a hands-on role where you’ll set the direction and also personally create high-quality creative assets.

• Develop the annual U.S. marketing plan and budget, and present it to the President for approval
• Define brand positioning, messaging, and target consumers for retail, club, convenience, and foodservice channels
• Own social media strategy and execution (content calendar, posting, community management, analytics) across channels like Instagram, TikTok, YouTube, and Facebook
• Lead influencer/content creator programs end-to-end (sourcing, contracting, deliverables, timelines) and ensure FTC disclosure compliance
• Create and produce design materials using Adobe Illustrator and Photoshop (POP, in-store displays, sell sheets, digital/social assets)
• Partner closely with Sales and internal stakeholders to align marketing programs with account priorities, promotions, and events

Qualifications You Have:

• Bachelor’s degree in Marketing, Graphic Design, Communications, or related field
• 5+ years of professional marketing experience (including 3+ years of brand management in CPG or food & beverage)
• Professional-level proficiency in Adobe Illustrator and Photoshop (portfolio required)
• Experience managing external agencies/vendors (creative briefs, quotes/SOWs, production schedules)
• Demonstrated ownership of annual marketing plans and budgets with measurable KPI results
• Occasional travel availability for trade shows/events

How to Apply: If you like what you see here, please Apply Now to submit your resume. A real, live Kinsa Group Recruiter, Tricia Smith, will review your information and get in touch if we think you’re a great fit. But, if you’d rather, please drop an email to tricias@kinsa.com 

 Recruiter Information:
Tricia Smith
tricias@kinsa.com